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How to get your Local Business Listed in Apple Maps

Just when you thought all the focus was on Google, there is a very good reason why you should take 5 minutes of your time to see what Apple is up to.

Breaking news informs us that iOS 6 Maps has replaced Google Maps. The critics all agree at this point that it is the worst of all the updates made to iOS.

The problems with the mapping system compared to Google are obvious but it does beg the question: Why has Apple risked so much in order to do their own mapping? What lies on the horizon?

The answer rests in the 1 Billion iOS devices projected to be in use by 2015. With our gadget obsessed generation, there is no question that mobile search is here and it will continue to grow so Apple are setting themselves up as a major player in this area of search.

For business now is the perfect time to make sure your Apple Maps results are established.

Here is a short guide on how to do just that.

1. Search for your business in Maps in an iPhone and iPad. Do all the important searches including your business name, address and phone number. If you have multiple locations check each of them.

2. Check your listings for accuracy. If your listings are infact showing, check all the details inlcuding your name, address, city, state, phone number and postcode. If it is not accurate and consistent do what you need to do to get this information updated.

3. Get on Yelp. This one is particularly important as Apple pulls reviews, images and other supplementary information from Yelp.

Not widely used yet in Australia this will be the downfall of most small businesses. If you don’t already have a business account or your business is not listed at Yelp head over there now and just do it!

Yelp can be a double edged sword – negative reviews and review soliciting can lead to trouble but the message here is clear. Apple Maps is going to be a contender in 2013.

If you need help with Apple Maps, your local listings or any other SEO related enquiry, feel free to call the team at geoLocalSEO on 1300 906 220 for a free no-obligation chat.