SEO For Hotels

Google Organic Traffic is VERY Important…

Free (Organic) listings on Google still send more traffic to websites than any other channel so it’s critical to make sure you’re doing it the right way. Typically 64% or even more of all traffic to your website will come from Organic Search. Increasing your website traffic will increase the revenue from direct bookings, saving you on expensive Google Ads costs or OTA commissions.

Call us to find out how we increased the year on year traffic for one client by a whopping 119.05% bringing traffic totals to well over 125,000 visits per month.

Google My Business & Hotel Finder…

Google My Business is the Google Product that drives the three listings that appear under a map in the search results. When you click on ‘More hotels…’ it brings you to another page where all the hotels are displayed as a list with a larger map on the right. There is so much you can do to improve your positioning in these results, and the beauty is that here you are not competing with the OTA’s.

Google My Business is the best free gift Google still gives to hoteliers. Are you making the most of this opportunity?

Our team has the experience – more than 12 years of it…

Lisa has extensive experience in the SEO for the hotel and accommodation industry having worked with some of Australia’s largest brands including IHG, Crown Plaza Hotel Group, the National Convention Centre Canberra, The Star, The Darling at The Star, Punthill Apartment Hotels, Harbour Rocks Hotel Sydney – MGallery by Sofitel and Hotel Ibis World Square.

She also has international SEO experience working with the SEO and online marketing strategies for the Nantucket Hotel and Winnetu Oceanside Resort in the USA.

She has been involved in some of the largest re-branding exercises such as the Star City Casino changing to The Star and has taken charge of getting new hotels launched and ranking online months prior to their opening such as the brand new Punthill Northbank Melbourne.

Lisa is also passionate about small business. Helping clients pivot to get through the pandemic by creating business start ups for those who have been directly affected by mandates or closures, she has built microsites for start-ups, grown side-hussles to take over as primary income and is willing to offer free business advice to help clients get through these changing and challenging times. 

Ask Lisa how she managed to get a month on month increase of 40% consistently for one restaurant in New York, and how one of her clients managed to successfully open a new location and keep it open during the height of the pandemic in Sydney!

Lisa is results driven and analytical by nature making her a great strategist when it comes to developing a uniquely tailored online marketing plan. She also has a talent for sharing this technical knowledge in plain simple English. Her research of the industry keeps her informed and up to date of the constant changes the search engines make to their algorithms.

Sign up below for a free SEO Audit.  No cost.  No obligation.

This audit will give you a snapshot of your current rankings for your keywords and tell you exactly who your online competitors are and how you are ranking against them. I will also identify any potential problems with the technical infrastructure of your site and make suggestions on how to improve your site and your rankings.

Ask me how one client improved their conversion rate by 23% after implementing my SEO audit recommendations.