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SEO for Hotels

These three little letters can make a huge difference to your hotels revenue…SEO.

Free (Organic) listings on Google still send more traffic to websites than any other channel so it’s critical to make sure you’re doing it the right way. Typically 64% or even more of all traffic to your website will come from Organic Search. The more traffic you can get to your website, the more bookings that your website will generate.

Google My Business for Hotels and the Development of Hotel Finder

Google’s local business listings are the best free gift Google still give to hotel sites. There is a massive opportunity for hotels with the new layout of the Google search results, and that is because OTA’s can’t appear in the maps! There are three results displayed on the first page of the search results, and when you click on ‘More hotels…’ it brings you to another page where all the hotels are displayed as a list with a larger map on the right.

OTA’s can’t appear in the maps! Google My Business is the best free gift Google still gives to hoteliers.

Lisa has extensive experience in working with hoteliers in Australia and abroad including: